LOGO
I Solve UX Puzzles.
JUMPTOWORK
Ginger.io Consumer App


I worked on designing an engaging user experience for the Ginger.io consumer app, defining product functionality, designing interaction, creating interactive prototypes with animated transitions and generating production ready assets.

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Ginger.io, Inc. Marketing Website

I collaborated with both our Business Development team and our front-end developer to design a new company marketing website. I worked on creating an effective information architecture, designing user flow, and iterated rapidly. We started from idea generation and made the website live in less than two weeks.

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MoodMatters™

I am assigned the design lead of our company’s Mood Matters™ program, responsible for redesigning the user flow and experience to optimize conversion funnel. So far, the signup rate has been increased significantly.
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Snagit™ Image Library

I worked on designing an image library to be implemented to the next major software update of Snagit™. Starting from scratch, I created wireframes, prototypes, interface mockups and finally the pixel perfect UI.

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In-Map - iOS App Design

In this award-winning student project, I collaborated other four students in designing an interactive interior map of the University of Michigan's library. My work includes contextual inquiry, wireframing, storyboarding, prototyping and usability testing.

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Quick Facts

About My Design Process

Idea

Every project starts off with well-thought-out design. Every time I figure out what’s important and what to strip away, there's a solid rationale behind it.

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Usability

Having a deep understanding of human behavior and common interaction patterns, I follow the User-Centered design process starting from interviews and keep on iterating to bring users delightful experience.

Craftsmanship

I sweat over all the details, both big and small, crafting visually appealing interfaces and make them come alive using the tools from Adobe Creative Suite to Axure and Xcode.

Craftsmanship
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Collaboration

I truly enjoy what I do, and have the desire of collaborating with developers and business team to start from idea to execution.